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Desription
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Challenge:
TV event that has been running for 19 years was in need of a refresh
Make remarkable results with limited budget change in the same venue
To engage more the lost generation of Youtubers.
To produce the most technically advanced TV show in Estonia.
Streaming partner Deezer involved with special playlists of EMA music.
Significant increase in Facebook and Instagram communications.
Technical preparations included 4 months of work and spanned over 3 countries.
TV crew involved in Voice of Finland and Eurovision in Sweden.
TV broadcast and event reached unseen results among press, musical artists and online
The client has confirmed to do EMA2018 in a venue triple of the size
Increase in viewership more than 20% in target of 4-19.
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