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Desription
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Balbiino, one of the largest ice cream producers in Estonia launched the first Estonian premium class ice cream on a stick in summer 2015 - Balbiino Classic.
Super creamy ice cream with three unique flavors, covered with thick, crunchy Belgian chocolate.
Our challenge was to create something which celebrates the fine product.
We came to a conclusion that Balbiino Classic is SUBLIME.
- It creates an extra-sensorial experience.
- It invloves 5 senses: sight, hearing, touch, taste, smell.
Leading principle: SEE WHERE IT TAKES YOU.
The only demand from the client was to keep the product in focus.
Edward Burke could describe sublime, but for us, the words seemed trifling.
100% original 3d illustrations mission was to inspire the recipient to taste the sublime.