ADC*E / Identiteet (corporate brand identity)

Call for entries: May 01, 2024

Submission deadline: Aug 13, 2024

Shortlist published: Sep 06, 2024

Awards announced: Sep 20, 2024

Submission of entries is closed

unda


Awards

Category: ADC*E / Identiteet (corporate brand identity)

Authors: Mirjam Reili,

Art Director

Joey Bania,

Video

Jaan Pavliuk,

Animation & editing

Uku-Kristjan Küttis,

Project Lead

Description in Estonian: unda on sügisese pööripäeva ajal Tartus toimuv festival, mis tähistab klubikultuuri, ühendumist ja tantsu ning mille raames toimuvad loengud, peod ja näitused. Kohalike märgalade bioloogilisest mitmekesisusest inspireeritud festival tõmbab paralleele nende elutähtsate ökosüsteemide ja kaasaegse klubikultuuri tahkude vahel. Visuaalne identiteet toob esile üleminekulise mitteruumi pimeduse ja valguse vahel, kombineerides kaasaegse tantsumuusika viiteid eesti folkloori udukummitustega.

Description in English: unda is a festival in Tartu that celebrates club culture, connection, and the power of dance, featuring talks, dance music, and exhibitions during the autumn equinox. Inspired by the biodiversity of local wetlands, the festival draws parallels between these vital ecosystems and the diverse facets of contemporary club culture. The visual identity highlights the transitional non-space between dark and light, combining modern dance music references with the mist ghosts from Estonian folklore.

Website of the entry: https://www.unda.ee

Agency: AKU

Customer: Creative Intervention