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Desription
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DNB bank's clients know that they can manage finances with the DNB app fast and easy. But how to attract attention of other banks' clients who are enjoying their complicated apps?
To achieve this DNB and Cousin Long introduced a super long, difficult and time wasting version of its own app, just as good as other banking apps.
All meant to actually promote the real, and short, version of the DNB App.
It seems that everything worked out as planned.
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