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Desription
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Since the cinema market is fairly saturated, a large-scale, visible and special PR project needed to be carried out to ensure the cinema a secure place in the Estonian cinema theatre scene. We were guided by the principle of "Always the best in our time!" We chose appropriate spokespersons, working in parallel with the Estonian and Russian media from different angles.Number of media mentions: ca 180, contacts: 3.8 m. report: https://www.dropbox.com/s/o7ntmxub1n2fuhx/coverage_SUM_%202014_15.pdf
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