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Desription
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The brand is based on the legend of the Great Duke Gediminas and a howling iron wolf in his dream.
The legend is beautiful, but overused. We had to make the brand more relevant, attractive and visible.
Clear though and high-contrast label design, with a graphic eye of visionary in the center engages eye contact with a customer.
We chose the op-art style for branding and video with up-to-date looking changing abstract objects, that look like the visions of visionary and is very recognizable.
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