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Desription
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It’s an initiative (petitions, slide-share, BTL, etc.) speaking on behalf of small agencies that would like to send their work to Cannes but can’t afford the submission fees. Last year we met the CEO of Cannes Lions in person, proposed a plan and received a preliminary “yes” for it in 2016. To make it less preliminary we made the plan public and invited people to join a #thanksphilip twitter chain.