Packaging

Call for entries: Aug 23, 2013

Submission deadline: Sep 18, 2013

Shortlist published: Sep 26, 2013

Awards announced: Sep 28, 2013

Submission of entries is closed

A. Le Coq Imperial


Awards

Category: Packaging

Desription: A. Le Coq Imperial is a beer with quite a history – it was the official beer of the Russian Tsars. Inspired by this majestic history a modern brew was made with a design suitable for a royal table. Well, actually, the beer was sent to all the royal houses of Europe. The Prince of Monaco like it so much he sent his personal thanks.

Authors: Imbi Hepner,

project lead

Marina Gladkova,

designer

Jaanus Vahtra,

creative director

Anni Mäger,

designer

Customer: A. Le Coq
Agency: Taevas Ogilvy