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Desription
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Öölooma “sokk-olaadiahvel” teeb sokipakendist lapsiku lauamängu, mis selgitab unesokkide tekkelugu, omadusi ja kasutamist.
The job of a package design is to tell the story of the product right? So what better way of doing that than to make the package interactive, something you really engage with, something that makes you take your time to get to know the product and the brand. So we created a fully playable paper board game with tear off buttons and an accompanying mobile dice application to explain our brands tone of voice and the product itself. And since the package fully doubles up as a game there is no wasted material, making it a rather green solution as well
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