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Desription
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Haavakliinik is a novel personal medical service that provides wound care. The design process involved the creation of brand concept and a visual identity. The core of identity is the individuality of people and the flexibility of Haavakliinik to find the most appropriate treatment for each patient. The elements of the logo are: human pattern, treatment pattern, and text. Joined patterns illustrate the idea of a comprehensive treatment. Pattern variations represent a personal approach to each patient.
Haavakliinik on uudne personaalne meditsiiniteenus, mis tegeleb haavade ravi & hooldusega. Disainiprotsess hõlmas brändi kontseptsiooni ja visuaalse identiteedi loomist. Identiteedi keskmes on inimeste individuaalsus ja Haavakliiniku paindlikkus leida sobivaim ravi igale patsiendile. Logo elemendid on: inimese muster, ravi muster ja tekst. Koonduv muster illustreerib tervikliku ravi ideed. Mustrite variatsioonid esindavad personaalset lähenemist igale patsiendile.